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Managing Company Culture Anthropologically

Leading Blog

Despite its perceived importance, for the most part, companies have a miserable track record when it comes to managing their people. Companies consistently get culture wrong because they go about assessing it, and attempting to manage it from the top-down, not the bottom-up. But what does this mean? Does the company story resonate?

Company 428
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How to Hire an Effective Chief Marketing Officer

N2Growth Blog

Today’s CMOs aren’t just the masterminds behind ad campaigns or marketing projects—they’re key players in driving business innovation , focusing on customer needs, and harnessing technology. Success in this role hinges on the CMO’s ability to adapt quickly to market trends and technological advancements.

Marketing 388
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The Power of Storytelling in Leadership: Engaging Your Audience

The Center For Leadership Studies

The Power of Storytelling in Leadership: Engaging Your Audience When you’re engrossed in a good book or television series, it’s tempting to stay up late and read the next chapter or watch one more episode. That’s the power of good storytelling. What Is Storytelling in Leadership?

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First Look: Leadership Books for December 2020

Leading Blog

Smart new technologies. And how will this change the way we love, manage and learn from others? One thing is clear: advances in technology have not been matched by the necessary innovation to our social structures. Scott and Lynda Gratton. Longer, healthier lives. Are our jobs under threat?

Books 441
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AI Storytelling

Decker Communication

Problems arise when advancements in technology outpace the ability of technology companies to effectively communicate their value. The global advertising company seeks increased client spending for their AI platform, but their account managers and product people can’t explain how the AI platform works. Buyers expect to be wowed.

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7 Effective Ways to Develop Your Talent for an Unpredictable Future

Lead from Within

Human-Tech Synergy: Rather than viewing technology as a threat, embrace it as a partner. Human-tech synergy emphasizes the seamless integration of technology into human workflows, enhancing efficiency and productivity while preserving human creativity and empathy. Experiential Empathy: Empathy is a cornerstone of effective leadership.

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How to Rewrite Your Story for Success

Skip Prichard

When their actions focus instead on experimenting with innovative technologies, tools, and mindsets, they are on the path to being future ready. I recognized the power of personal storytelling based on your lifes background and experiences. They are not storytellers. It made me pause and think.