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Book Review: The Power Of Starting Something Stupid

Tim Milburn

It’s the new marketing machine of publishing. I was given a copy of Richie Norton’s book, The Power of Starting Something Stupid. I was intrigued by the title and the fact that Norton had written this book with his wife. You can find out more about Richie Norton by visiting his website: richienorton.com.

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Leaders Can’t Execute Strategy

Great Leadership By Dan

This has left a skills gap among today’s leaders that heavily contributes to the downfall of company attempts to execute their strategy, resulting in loss of market and shareholder value. Norton and their Palladium associates. I call this the “Strategy Execution Skills Gap”. What leaders require is the understanding and the tools.

Execution 211
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After Mobility Comes Digital Context

Strategy Driven

David Norton, PhD is author of Digital Context 2.0: Water filters, refrigerators, razors, and so much more. The information from all of these tools can and will be used to help consumers in ways that up until now were unimaginable. Start imagining. About the Author.

Norton 51
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What Makes Six Disciplines for Excellence A Different Kind Of Business Book

Six Disciplines

” (Sam Decker, Decker Marketing). Skip Angel, Random Thoughts of a CTO). “This is a guidebook, with practical business advice, that if followed, will enhance your business and provide solutions to every day small business problems. ” (Gary Whitehair, High Performance Business). “But the book doesn't stop there!

CTO 101
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Performance Measurement

Strategy Driven

It turned out that the unit was driving profits by raising prices and cutting marketing and advertising expenditures. Higher prices and reduced advertising created an opening for competitors to take away market share, which they did. So while profits were rising and ROIC was high, market share was declining.

ROIC 62
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How Can You Shield Your Small Business From Disaster?

Strategy Driven

We live in a data-driven society now, and unfortunately the illegal exchange of some of those details is big business on the black market. Start by making sure that you have the latest anti-virus and malware software installed with regular security patches – Norton even make this type of software specifically for small businesses.

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CEOs, Get to Know Your Rivals

Harvard Business Review

He claimed that based on this insight he could anticipate their market moves one or even two steps in advance. At the same time, we continued to invest in long-term product development and overseas markets, knowing it was unlikely he could follow us in the short term.”. expansion, out-maneuvering Adelson in the domestic market. “We

CEO 11