Marketing Operations Present Value 
Harvard Business Review
DECEMBER 1, 2011
Moreover, I fail to see any argument why such short-term traders, by themselves, destroy value for the economy as a whole. Clearly, some of these traders could get very rich even while others lose money, but these trades — unless they influence operators within companies — amount to little more than robbing Peter to pay Paul.
Harvard Business Review
JANUARY 11, 2012
Can we get to the market without any technological miracles? After exploration, there are lots of ways to plan, but at the very least a good plan details the target customer, crucial stakeholders, the essence of the idea, key economics, the commercialization path, proposed operations, the team, financial requirements, and the action plan.
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Harvard Business Review
NOVEMBER 7, 2011
But instead of trusting our "educated gut" and making the bet, we used traditional market research to ask customers in those segments what they thought about the idea right now! And using net-present-value estimates for "beginning" ideas is nuts. Skating to where the puck is now is not being customer-driven.
Harvard Business Review
OCTOBER 3, 2011
First, he or she needs to internalize the true meaning of creating shareholder value. Second, he or she needs to understand how capital markets work. Creating Shareholder Value. Critics imply that managing for shareholder value is all about maximizing the short-term stock price. Understanding Capital Markets.
Harvard Business Review
FEBRUARY 7, 2011
For decades multinational corporations have poured hundreds of billions of dollars of foreign investments into emerging markets , sometimes preferring the investment climate of "stable" authoritarian regimes over "messy" democracies. Certainly the money at stake is substantial. Vinod K.
Harvard Business Review
FEBRUARY 24, 2011
But why compare apples (book value) to oranges (share price and dividends)? Buffett explains that book value is the best proxy for "intrinsic value," the net present value of all estimated future cash flows. Consider that since 1965, Berkshire's book value grew 434,057% and the S&P index grew only 5,430%.
Harvard Business Review
NOVEMBER 9, 2012
When Thai flooding created significant shortages in the hard disc drive market, manufacturers lost millions of dollars. These supply chain-related risk costs are present every day that managers come to work. The former refers to costs that are visible and recorded within the company (e.g.,
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