HR Digest

FEBRUARY 8, 2020

Culture operations manager (HR Officer). Director of Storytelling (Social Media Analyst). Wizard of Light-bulb Instants (Marketing Director). Digital Dynamo (Digital Marketing Head). Marketing Rockstar (Marketing Head). Chief Inspiration Officer (Operations Head). Director of Fun (Marketing Head).

Creativity 122

Creativity Storytelling Software Long-term 122

Jesse Lyn Stoner Blog

JULY 8, 2013

My insight on the topic is based on the corporate storytelling work I do on transformational leaderships as well as storytelling for influence and engagement. You see, in storytelling, as noted by Aristotle, there must be logos (logic), ethos (ethics, credibility, values) and pathos (emotions). Their vision of possibility.

Storytelling 183

Storytelling Katz Magazine Tactics 183

Next Level Blog

APRIL 4, 2023

That’s a starting point for senior leaders, but, for them, leading like an ambassador is much more like operating as if they were an actual ambassador to another country. For instance, I was talking recently with a woman who has recently been promoted to the senior most customer facing position in her geographic market in the U.S.

Strategic Planning 176

Strategic Planning Storytelling Planning Marketing 176

N2Growth Blog

SEPTEMBER 19, 2010

With the plethora of reading material on the market today it is not a simple thing to make sure that you’re covering all the bases in a time efficient fashion. link] Diploma in Digital Marketing Qualification – MMC Learning | Digital Marketing [.] Social Media Marketing an hour a day – Dave Evens 7.

Blog 419

Blog Open-book Library Learning-by-Doing 419

Strategy Driven

AUGUST 22, 2023

Learn to Influence by Storytelling One of the most fundamental tasks of a leader is to influence people within the organization to accomplish the company’s goals. This strategy can be implemented by storytelling. Steve Jobs, founder of the multi-million company Apple , was great at using stories to inspire action.

Entrepreneur 98

Entrepreneur Storytelling Leadership Long-term 98

Strategy Driven

MARCH 24, 2021

Now, however, these are some of the most prominent forces shaping digital marketing. These new trends make marketing more targeted than ever and allow you to connect on a much deeper level with your customers. There’s no doubt that the upheaval of 2020 helped accelerate some changes that the marketing world was already seeing.

Marketing 74

Marketing ROI Content Marketing Strategy 74

Eric Jacobson

OCTOBER 7, 2022

“My interviews with well over 200 executives across 18 firms revealed the secrets of these companies—not the usual facile frameworks, but new ways of thinking about business that allow leaders and companies to operate with heightened passion, urgency, and clarity,” shares Gulati. “I I call this, deep purpose.”

How To 120

How To Operations Customer Loyalty Objective 120

Decker Communication

AUGUST 30, 2023

You are pressured with the minutiae of the day; operating daily in response to market demands, you tend to think in facts, tasks, concepts, numbers, etc. Become a storyteller. Storytelling is a method that is available to all of us. The challenge is that facts and figures don’t stick in the spoken medium.

Storytelling 59

Storytelling Influence Conference Audience 59

Eric Jacobson

JULY 30, 2023

“My interviews with well over 200 executives across 18 firms revealed the secrets of these companies—not the usual facile frameworks, but new ways of thinking about business that allow leaders and companies to operate with heightened passion, urgency, and clarity,” shares Gulati. “I I call this, deep purpose.”

How To 105

How To Operations Customer Loyalty Objective 105

Strategy Driven

JULY 18, 2024

Think local restaurants, breweries, or farmer’s markets. Dig into Digital Storytelling In this digital age, your online presence is your storefront. Such effective digital storytelling makes your farm relatable and memorable. Software solutions can also streamline your business operations. This leads to higher profits.

Creativity 78

Creativity USP Strategy Succession 78

Eric Jacobson

MARCH 11, 2014

Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. In his book, he explains that to be successful you need to know more than your industry and just the basic concepts of leadership, management and operations. If you don''t market your business, you won''t have one. His advice?

Books 70

Books Leadership Storytelling Delegation 70

Eric Jacobson

JULY 9, 2023

Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. In his book, he explains that to be successful you need to know more than your industry and just the basic concepts of leadership, management and operations. If you don't market your business, you won't have one. His advice?

Books 65

Books Storytelling Delegation Tactics 65

Eric Jacobson

JANUARY 16, 2021

Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. In his book, he explains that to be successful you need to know more than your industry and just the basic concepts of leadership, management and operations. If you don't market your business, you won't have one. His advice?

Books 65

Books Leadership Storytelling Delegation 65

Eric Jacobson

OCTOBER 24, 2020

Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. In his book, he explains that to be successful you need to know more than your industry and just the basic concepts of leadership, management and operations. If you don't market your business, you won't have one. His advice?

Books 65

Books Storytelling Delegation Tactics 65

Eric Jacobson

JANUARY 17, 2020

Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. In his book, he explains that to be successful you need to know more than your industry and just the basic concepts of leadership, management and operations. If you don't market your business, you won't have one. His advice?

Books 65

Books Leadership Storytelling Delegation 65

Eric Jacobson

APRIL 20, 2013

Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. In his book, he explains that to be successful you need to know more than your industry and just the basic concepts of leadership, management and operations. If you don''t market your business, you won''t have one. His advice?

Books 56

Books Storytelling Delegation Tactics 56

Strategy Driven

NOVEMBER 2, 2020

The name you choose is all about the storytelling process. It will be one of the most important marketing tools that you have. Think about the different business names that operate entirely online. Make it easy for them to remember it long enough to type it into their web browser. Tell a Story. Who are you?

Tips 69

Tips Storytelling Brand Reference 69

Eric Jacobson

DECEMBER 6, 2022

“My interviews with well over 200 executives across 18 firms revealed the secrets of these companies—not the usual facile frameworks, but new ways of thinking about business that allow leaders and companies to operate with heightened passion, urgency, and clarity,” shares Gulati. “I I call this, deep purpose.”

How To 65

How To Operations Customer Loyalty Objective 65

Eric Jacobson

JULY 5, 2022

“My interviews with well over 200 executives across 18 firms revealed the secrets of these companies—not the usual facile frameworks, but new ways of thinking about business that allow leaders and companies to operate with heightened passion, urgency, and clarity,” shares Gulati. “I I call this, deep purpose.”

How To 65

How To Operations Customer Loyalty Objective 65

Eric Jacobson

FEBRUARY 7, 2022

“My interviews with well over 200 executives across 18 firms revealed the secrets of these companies—not the usual facile frameworks, but new ways of thinking about business that allow leaders and companies to operate with heightened passion, urgency, and clarity,” shares Gulati. “I I call this, deep purpose.”

How To 65

How To Operations Customer Loyalty Objective 65

Eric Jacobson

OCTOBER 3, 2019

Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. In his book, he explains that to be successful you need to know more than your industry and just the basic concepts of leadership, management and operations. If you don't market your business, you won't have one. His advice?

Books 50

Books Leadership Storytelling Delegation 50

Eric Jacobson

OCTOBER 12, 2017

Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. In his book, he explains that to be successful you need to know more than your industry and just the basic concepts of leadership, management and operations. If you don't market your business, you won't have one. His advice?

Books 50

Books Leadership Storytelling Delegation 50

Eric Jacobson

APRIL 2, 2015

Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. In his book, he explains that to be successful you need to know more than your industry and just the basic concepts of leadership, management and operations. If you don''t market your business, you won''t have one. His advice?

Books 50

Books Storytelling Delegation Tactics 50

Eric Jacobson

AUGUST 29, 2013

Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. In his book, he explains that to be successful you need to know more than your industry and just the basic concepts of leadership, management and operations. If you don''t market your business, you won''t have one. His advice?

Books 50

Books Storytelling Delegation Tactics 50

Strategy Driven

JULY 9, 2024

As the demand for unique and luxurious outdoor experiences grows, glamping operators must find innovative ways to connect with their audience. It aligns with the eco-conscious values of many glamping guests and enhances the business reputation as an environmentally responsible operation.

Strategy 63

Strategy Loyalty Long-term Reputation 63

CO2

APRIL 1, 2022

After all, your business’s future success depends not only on the health and longevity of the community in which you operate — but also on the health of our entire world. It’s more likely that they set out to meet an unmet need in the market. At CO2 Partners, we identify operating values — not aspirational values.

Mission Statement 78

Mission Statement Leadership Organization Core Competence 78

CO2

APRIL 1, 2022

After all, your business’s future success depends not only on the health and longevity of the community in which you operate — but also on the health of our entire world. It’s more likely that they set out to meet an unmet need in the market. higher operating profitability. Ernst & Young. Purpose Is Deeper Than Profit.

Mission Statement 78

Mission Statement Leadership Organization Core Competence 78

Strategy Driven

NOVEMBER 21, 2011

Every successful communicator is a great storyteller. Bill is responsible all aspects of the business including sales, marketing, content development, and the delivery of Communispond courses by certified faculty. You’ll find your path to the heart with your story. Prior to joining Communispond, Bill was CEO of Digi-Block Inc.,

Power 56

Power Audience Kaplan Short-term 56

Harvard Business Review

JULY 3, 2014

When I took over as chief marketing officer at GE, the mandate from CEO Jeff Immelt was to make marketing a vital operating function that could drive organic growth. We realized early on that it wouldn’t be enough for marketers just to focus on advertising and external messaging. Shape the market early.

Innovation 18

Innovation Marketing Incubator Class 18

Harvard Business Review

DECEMBER 11, 2012

The ad was meant to capture this zeitgeist and, using storytelling rather than any new facts or claims, tell audiences "we get it and we're going to adapt to these times." So yes, a new normal does demand new standards and advertisers must be deeply aware of the radical era of transparency within which they now operate.

Advertising 19

Advertising Banking Audience Media 19

Harvard Business Review

MAY 21, 2018

This month will see the enforcement of a sweeping new set of regulations that could change the face of digital marketing: the European Union’s General Data Protection Regulation – or GDPR. Data-Driven Marketing. The science of storytelling and brand performance. Insight Center. Sponsored by Google.

Marketing 8

Marketing Advertising Constraint Storytelling 8

Harvard Business Review

SEPTEMBER 20, 2012

For example, a team at a large financial services firm in her study displayed medium-high physical distance, low-medium operational distance, but high affinity distance, indicating potential issues there. People who have worked on numerous teams of different types will probably not find that result surprising. Go for the low-hanging fruit.

Team 16

Team Budgeting Operations Short-term 16

Harvard Business Review

JANUARY 12, 2011

For it to be successfully implemented, your development project needs to be accepted into the operations side of the business. This hand-off is a time of high risk and often fails because general management, human resources, marketing, communications, and sales teams haven't been informed along the way. Don't under-communicate.

Innovation 16

Innovation Brand Project Storytelling 16

Harvard Business Review

JULY 23, 2013

One solution to this tension is to pursue what we call glocal advertising strategy — locally adapting a universally embraced core idea that will resonate in any market anywhere in the world.". The key question for global brands is, "How can marketers pull it off consistently?". It''s not easy to do, however.

Brand 9

Brand Globalization Advertising Storytelling 9

Miles Anthony Smith

NOVEMBER 7, 2019

65 Content Marketers List the 44 Content Marketing Agencies Crushing It (Plus 70 Tips & 78 Myths Dispelled) ​Digital marketing is becoming harder to ignore as we now live in a world of internet ubiquity. Click "READ MORE" to see the 44 content marketing agencies and 70 related tips from the experts!

Marketing 105

Marketing Content Audience Brand 105

Harvard Business Review

JULY 3, 2014

When I took over as chief marketing officer at GE, the mandate from CEO Jeff Immelt was to make marketing a vital operating function that could drive organic growth. We realized early on that it wouldn’t be enough for marketers just to focus on advertising and external messaging. Shape the market early.

Innovation 11

Innovation Marketing Incubator Class 11

Harvard Business Review

APRIL 29, 2013

How can I help marketing retain more customers? In March this year, for example, it hosted a two-day session in co-operation with the World Bank, various UN agencies, and the Qatar Computing Research Institute to study data around poverty and corruption. They built on these assessments to create 30 finely targeted marketing campaigns.

Analysis 8

Analysis Storytelling Brainstorming Telecommunications 8