Marketing Operations Strategic Fit 
N2Growth Blog
SEPTEMBER 13, 2024
Chief Strategy Officers are crucial for shaping an organization’s strategic vision and ensuring long-term success. They develop and execute initiatives that align with the company’s goals, focusing on market trends , competitive threats, and emerging opportunities. Data Analysis: Proficiency in data analysis is crucial.
In the CEO Afterlife
APRIL 24, 2017
The seemingly more attractive (and logical) option is to do more and more – the theory being the more markets, products, and businesses a company engages in, the better the results. What’s left in apparel and sporting goods is a good strategic fit with Nike’s operations. This is not true. More Isn’t Always More.
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Strategy Driven
OCTOBER 21, 2016
It had earlier set an ambitious target of taking a quarter of Japan’s auto market, but to achieve that, the chief executive had said that the old way of making and selling cars would no longer suffice. Nissan’s market share in Japan had stalled at just 16 percent, it was faring little better abroad, and losses were mounting everywhere.
Harvard Business Review
SEPTEMBER 19, 2011
For many companies, a shrinking middle class means a shrinking top line, as their traditional consumer base migrates to the lower end of the market. In 2001, Smucker's acquired Jif and Crisco from P&G, which no longer saw them as a strategic fit. Census Bureau, a record 46.2 But not for the J.M. Smucker Company.
Harvard Business Review
JUNE 8, 2015
Within EB, Merck first created a Global Health Innovation Fund and then a Healthcare Services and Solution unit to identify, develop, and operate nascent opportunities that fit that thesis. For ideas to become reality, a company needs repeatable processes, not only out-of-the-box insights.
Harvard Business Review
FEBRUARY 24, 2015
The first category is exogenous factors over which the business has little control: the growth of the markets into which it sells; the competitive intensity and thus the average profitability of the industry in which it operates; or the fragmentation of its industry and thus the scope for a growth-by-acquisition approach.
Harvard Business Review
NOVEMBER 18, 2013
All have served at or near the pinnacle of company power, and they now bring that experience to judging who has the requisite skill-set to lead the world’s largest software maker in a fast-morphing market. Stay inside or consider an “outside-in” candidate.
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