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Strategies for Attracting and Retaining Top Talent in a Competitive Market

N2Growth Blog

To attract and retain top-tier talent in a competitive market, organizations must adopt innovative strategies that help identify the right candidates and create a cultural environment where they can thrive. Glassdoor revealed that 79% of adults would review a company’s mission and purpose before considering a role there.

Marketing 408
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The Essential Guide to Chief Commercial Officer Search

N2Growth Blog

Understanding the Role of a Chief Commercial Officer The Chief Commercial Officer stands at the intersection of market opportunity and organizational capability. Entrusted with driving commercial strategy, this leader leverages company resources to maximize market impact and revenue growth. Leadership qualities are paramount.

Execution 387
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Unlocking Potential: The Role of Assessments in Leadership Development

N2Growth Blog

Understanding the Importance of Evaluations in Shaping Leaders Ongoing market shifts and greater reliance on digital solutions have underscored the significance of regular, robust leadership assessments and evaluations. The heightened focus on continuous assessment also reflects a broader industry trend to invest in leadership development.

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Talent That Gets It: How the AI-Savvy CMO Sources Marketing Masterminds

N2Growth Blog

Let’s be brutally honest: if you’re a CMO still clinging to outdated hiring practices and marketing strategies, it’s time to wake up or step aside. The marketing world is moving at warp speed, and those who don’t know how to actually harness AI are getting left in the dust. The real players aren’t where you think they are.

Marketing 374
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How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way.

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From Search to Onboarding: Recruiting an Exceptional Chief Operating Officer

N2Growth Blog

Such a proactive mindset is critical in a business environment where market conditions and technologies can evolve in a matter of weeks. A misaligned hire may stall progress, undermine workplace morale, and impede market opportunities. Data-Driven Context: Arm leaders with up-to-date market insights, along with timely internal metrics.

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How to Rapidly Address Leadership Gaps with Interim Executives: A Comprehensive Guide

N2Growth Blog

Organizations frequently face unexpected leadership departures, mergers, market disruptions, or strategic shifts that demand immediate, expert intervention. Organizations may also miss growth opportunities due to leadership deficiencies, failing to capitalize on market potentials, or innovating effectively.

Execution 358
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Best Practices for a Marketing Database Cleanse

Multiple industry studies confirm that regardless of industry, revenue, or company size, poor data quality is an epidemic for marketing teams. Download ZoomInfo’s latest data-driven eBook aimed to help marketing leaders understand the best practices around choosing a B2B contact data provider. What’s involved in their maturity process?

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. Longer sales cycles. Larger buying committees. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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Digitizing Logistics: Harness the Power of Data in 4 Steps

Entering a new demand gen position in a volatile market is nerve-wracking. Reviewing, reporting, and refining for better results. All eyes are on you to make an impact — fast. That’s where your data comes in. In demand generation, data is essential for knowing who you should target and how. Leveraging intent data.

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12 Plays to Kickstart Your Recruitment Process

According to Harvard Business Review, the COVID-19 pandemic exacerbated seismic shifts that were already rocking the talent market. That means placing the right people in the right roles can be the difference between your business growing or stagnating — and the competition is getting fierce.

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ABCs of Data Normalization for B2B Marketers

It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. Well, marketers rely on this grouping to reach their goals.