This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
The notion of business as a combination of sport and war was attributed to Emile Herzog (1885-1967), a French author who used the pen name, Andre Maurois. As for sport, the game of market share was an easy way to track success. The delusion is that market share is the “be all and end all” of business success.
We have kids we are crazy about, dogs and cats that we love, sports teams we fanatically cheer on, hobbies we are deeply passionate about, and things we feel very strongly about. We are all human, all sons or daughters, moms or dads, sisters or brothers who love people and are deeply loved, no matter the circumstances.
Justin Bookey is an award-winning marketing strategist, former lawyer, and competitive table tennis player who has won medals at the US Open and the US national championships. His accomplishments include Emmy-nominated feature documentaries and Telly, Viddy, and ADDY award-winning digital marketing campaigns.
I N BUSINESS, as in sports, the aspect that distinguishes the best teams from the mediocre teams comes down to collaboration. Let’s apply the team sport analogy further. Collaborating with other business functions is often an adjustment for sales and marketing leaders. Still, they can’t go it alone and expect to win the game.
Home Go to QAspire.com Guest Posts Disclaimer A Few Parallels Between Sports, Life and Leadership Last few months, I have been playing Table Tennis regularly. We can draw a lot of parallels between sports, life and leadership – because ultimately, all of these are a way to express ourselves better. That’s what every sport teaches us!
I wrote an article a while ago on " The Fallacy of ROI on Marketing " and reused the concept in my book " Zero to $2 Billion - The Marketing and Branding Story Behind the Growth ". Marketing success really is about math but you never know some of the variables. Marketing is a bit like sales as far as success rates goes.
David Meltzer is the Co-founder of Sports 1 Marketing and formerly served as CEO of the renowned Leigh Steinberg Sports & Entertainment agency, which was the inspiration for the movie Jerry Maguire. Connect with David: LinkedIn (Be sure to check out David’s weekly Friday LinkedIn broadcast).
This skill goes well beyond intuition; it combines experience, strategic insight, and an acute awareness of market dynamics, customer behaviors, and organizational pressures. Connecting the Dots : Business Acumen Capacity involves synthesizing data, insights, and experiences to make sense of complex situations.
The notion of business as a combination of sport and war was attributed to Emile Herzog (1885-1967), a French author who used the pen name, Andre Maurois. As for sport, the game of market share was an easy way to track success. The delusion is that market share is the “be all and end all” of business success.
In my blog of last week, entitled A Monster of an Idea , I gave kudos to the Monster Beverage Corporation for becoming a ridiculously -profitable, high-growth $2 billion dollar enterprise despite ignoring the Holy Grail of marketing commandments. A market did not exist for his brainchild; Mateschitz believed he could create one.
It’s September, and for sports fans that means the NFL season is starting, and the Major League Baseball pennant races are heating up as they head to the postseason. What’s notable about this story is that last year, the Orioles finished in last place in that division, and had a record of 69-93. How did they do it?
In the world of sports, botched plays are typically a result of miscommunication. Marketing matters. Unfortunately, in most organizations marketing is a haphazard practice. Marketing defines an organization’s ideal customer and then establishes a multi-pronged strategy for connecting them to their products and services.
He went on to start two successful gaming companies, Matchbook, a sports betting exchange community, and Smartodds, which provides statistical research and sports modeling services. Ankersen’s insight was this: soccer is one of the world’s unfairest sports. How many new customers churn after just a few months?
As a kid in sports, I played my heart out, hated my opponents and cried when I lost. The late French author Andre Maurois once said, “Business is a combination of sport and war.” For most of my career, I operated within intensely competitive arenas where fractions of market share points were worth millions of dollars.
That theory, says Roger Martin, “had the unfortunate effect of tightly tying together two markets: the real market and the expectations market.” In the NFL there is the real market when teams take to the field to play a game. And there is the expectations market: gambling. Like us on Facebook.
In this series of traditional and social media marketing messages, Domino’s Pizza confessed to poor quality and said they would change. My favorite Sports store, Gazelle Sports , does a great job at this. Domino’s pizza did a good job of this with their “ Oh Yes We Did ” campaign.
Throw in complex organizations operating in complex markets, and you’ve really got to marvel at how it all comes together every day. There’s a reason that professional sports teams pay millions of dollars for a coaching team. H UMAN BEINGS are complex. One mistake I see companies make is trying to put their coaches in the game.
This mindset is what enables organizations to navigate dynamic markets, seize new opportunities, and thrive over the long term. In business, just as in sports, talent will always be valuable — but it’s not enough on its own.
by John • November 30, 2011 • Human Resources , Leadership , Life , Marketing , Strategy • 0 Comments. Sports teams with momentum go on inexplicable winning streaks while opponents can’t seem to string two wins together no matter how hard they try or how ‘talented’ their roster. Business isn’t all that different.
Other elements come into play as well in shaping how we approach situations and people, things as simple as what sports teams we root for or which political party we support. I once had a boss who had an imaginary grid on his desktop—financials had a certain resting spot as did staff reports and marketing news.
Real life is not a spectator sport – it’s a participation sport, and in fact, I submit to you that it’s a full contact participation sport. Recently I spoke to a group of high-school marketing educators about the current state of social media marketing. Thanks for adding to the discussion Becky.
This is the career record of Larry Gelwix, coach of the Highland High rugby team (Salt Lake City) for more than three decades. This team was featured in the recent movie Forever Strong. Theme: Digg 3 Column by WP Designer.
In most sports I’m aware of you cannot play if you don’t suit-up and show-up. Leadership is a participation sport and never works well in absentia. Loyalty is a missing ingredient in job market of both the secular and sacred. Show-up : You can’t make a difference if you don’t show-up.
If the guys are big sports fans in your workplace, you might take the time to read up and follow the teams they like so you can connect on a topic they’re interested in. Katie Russell is a digital marketing specialist at E Pluribus Partners. It doesn’t make women respected and it’s more likely to backfire by making women disliked.
This may sound daunting, but many organizations are embarking on the journey — from nonprofits, to professional sports teams, to healthcare organizations, to financial institutions, and more. For example, all facets of selection, promotion, and rewards must be undertaken through the lens of character.
Sure it would…Likewise, if I drove up in a new Bentley, wearing a $3,000 custom tailored suit, sporting a fresh manicure, a GQ hair-cut, and with an attitude of arrogance, wouldn’t that also color your opinion of my ability?
Sports metaphors are everywhere in the workplace, but there’s no denying that the leadership and teamwork skills found in the sports setting teach important lessons. The Product Management Perspective: As a product manager you have a major influence on all those responsible for creating, marketing and selling your products.
I was born in Wisconsin, and my first real sports memories were of the Green Bay Packers, and their championship years in the 60s with Lombardi as the head coach. Like a digital marketing program, some electronic wizardry, or the latest thingamajig. Fixing what’s broke. Not fixing what isn’t broke. Blocking and Tackling.
Their ‘elite belief’ in a sport requires a mental focus and intensity that is different from the way that many others approach tasks. It’s a radio show and podcast from NPR that delves into the areas where the boundaries blur between science, philosophy, and human experience. It’s a cool show. So to push themselves — they lie.
In the years that have passed, we’ve continued to expand and refine the list by looking for CHROs able to innovate and outperform their peers regardless of current market dynamics in play at the time. Remember, it’s the people and culture who enable technology and marketing success – not the other way around. ?.
The Importance of an Effective Athletic Director Search In the world of athletics, a strong and effective athletic director is essential for the success of any sports program. In addition to leadership qualities, an athletic director should have a solid understanding of athletic programs and the sports industry.
F1 racing has historically been a male-dominated sport, but that is changing rapidly. Currently, no rules prevent women from competing in the sport, but the current grid of drivers is exclusively male. The sport has recognized the importance of engaging with fans and providing them with an unforgettable experience.
An example might be, “I want to own a BMW Z4 sports car&#. Steps - Chunk out each goal into simple and realistic tasks or activities. In addition, look at your goal, if it is too big or unwieldy, break it up into manageable steps. Normal steps might be save money, research best way to purchase, buy car. Unported License.
Guest post by DDI's Bradford Thomas: Being from Kentucky—where we have no professional sports teams—March Madness rises to a whole different level. Brad has more than 18 years of business development, consultative sales, and marketing experience. It’s our Super Bowl, our World Series and our Stanley Cup. Don’t believe me?
I’ve always wondered why leaders I know with positive outlooks seemed to be more successful at work than others: Mike, the leader whose organization’s sales are consistently through the roof in a very competitive market before, during and after a recession. Sandra, who recently moved to work in a U.S. Eating healthy. Meditation.
Profiled in the book are individuals in fields as diverse as politics, religion, medicine, business, sports, entertainment, and the military, including: Nelson Mandela Eleanor Roosevelt Susan B. Thank you to the books publisher for sending me an advance copy of the book.
Paint-balling and other sports-related activities may actually contribute to ongoing office politics and do nothing to quell them. Several consultancy firms are beginning to seriously consider this activity for its innovative approach to effective team-building – especially in this age of YouTube marketing and social media.
The principle can be used in science, economics, quality control, sports, and management to name a few. Sports: 20 percent of the members on your roster determine 80 percent of team’s success. We identify market changes and actively adjust to address these changes by the way we conduct business. A Long Ride.
That’s a sports reference. I could never be a sports coach. Now the market is coming back and it would be easy just to get back to business. It takes extra work now, but if the market collapses again, the company will stand strong. Find a way to turn your minuses into pluses, your lemons into lemonade.
Perhaps it is the marketing angle also? I do not bother to remember music, actors or sports scores. I read a lot about brains. I think I must put a great value on what we can get by using them well. And I am fascinated by how they work and how they impact behavior. I will not say I am perfect in this one. 5 - Memory. 6 - Resilience.
In my view, the primary reason happiness is on the decline in America and in many market democracies around the world is that we’ve become “achieve-aholics” who, as a result of our achievement-seeking lifestyles, lack sufficient human connection. Lacking connection, we eventually dysfunction.
GUEST POST from Shep Hyken The other day I was having breakfast with 11 of my friends. The server came over, introduced herself, and said, “I’ll be taking care of you.” She took our orders, and a few minutes later, a different server dropped off three of our meals. Then, two more servers brought a […]
At least each of ‘em got a spanking new sports car.” link] #branding #marketing #advertising #design Follow Me on Twitter. This hard-driving CEO never let anything stand in the way of his insatiable quest for profit, nor has he any regrets sacrificing family time for the good of the business and the shareholders. Search My Site.
Leadership is a full-contact sport, and if you cannot address conflict in a healthy, productive fashion then you should not be in a leadership role. If so, you likely have issues with conflict. Here’s the thing - leadership and conflict go hand-in-hand.
We organize all of the trending information in your field so you don't have to. Join 5,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content