Marketing Succession Technology 
N2Growth Blog
NOVEMBER 13, 2024
To attract and retain top-tier talent in a competitive market, organizations must adopt innovative strategies that help identify the right candidates and create a cultural environment where they can thrive. Leveraging Technology for Smarter Hiring Embracing technology is imperative for optimizing talent acquisition strategies.
N2Growth Blog
SEPTEMBER 17, 2024
Foremost, the responsibilities of the Chief Marketing Officer have transformed significantly. Today’s CMOs aren’t just the masterminds behind ad campaigns or marketing projects—they’re key players in driving business innovation , focusing on customer needs, and harnessing technology. A CMO wears many hats in the boardroom.
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N2Growth Blog
DECEMBER 4, 2024
In this landscape, the collaboration between the Chief Marketing and the Chief Digital Officer has become a pivotal driver of organizational success. They must understand market dynamics, competitive landscapes, and emerging trends to position the organization effectively.
N2Growth Blog
APRIL 25, 2024
Understanding the Current Landscape: The Impact on Succession Planning In 2024’s rapidly evolving business environment, succession planning is constantly shifting. External factors such as economic oscillations, market volatility, and industry disruptions drastically impact succession strategies.
Advertiser: ZoomInfo
ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. It’s clear there’s a maturity gap in ABM strategies, so how can marketers start closing it?
N2Growth Blog
APRIL 11, 2024
Understanding the Importance of Proactive Succession Planning Proactive succession planning is pivotal for an organization’s sustainability and long-term growth. In addition, a strategically designed succession plan serves as a tool to attract, engage, and retain top talent.
N2Growth Blog
NOVEMBER 19, 2024
As businesses strive to stay ahead in an increasingly digital world, the role of technology executives has become critical. Understanding the Digital Frontier’s Impact on Leadership Needs The rapid advancement of technology has created a landscape marked by constant change and disruption.
Advertiser: ZoomInfo
64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. However, investing in new technology isn’t always easy, and commonly, it’s difficult to show the ROI of data quality efforts.
Advertiser: ZoomInfo
Account-based marketing (ABM) is a key strategy for driving sustainable growth. Today, many B2B companies use ABM teams or technologies to make sales. They’ll share what to consider when crafting an ABM strategy, from defining your ideal customer profile to crafting compelling messaging to measuring success.
Advertiser: ZoomInfo
The benefits of Account-Based Marketing are clear, so what’s holding B2B professionals back? While B2B research suggests organizations are thriving through successful ABM programs, getting just one campaign off the ground is more difficult than it seems. Wasteful technology and service spending.
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