Let's Grow Leaders
OCTOBER 18, 2024
Handling team conflict well distinguishes outstanding leaders You’ve got a clear focus on what matters most. Your team seems to work well together, but then you get that call: “I need to talk to you about …” or a team member suddenly explodes at their teammates and storms off the floor. Hire for Conflict Communication Skills 2.
N2Growth Blog
DECEMBER 4, 2024
In this landscape, the collaboration between the Chief Marketing and the Chief Digital Officer has become a pivotal driver of organizational success. They must understand market dynamics, competitive landscapes, and emerging trends to position the organization effectively.
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N2Growth Blog
NOVEMBER 5, 2024
Evaluating founding and leadership teams of portfolio companies and acquisition targets has become crucial for investment and operating partners. As businesses grow and adapt to shifting market demands, the strength of the leadership team often dictates a company’s ability to scale and succeed.
N2Growth Blog
NOVEMBER 15, 2024
Understanding the Role of a Chief Commercial Officer The Chief Commercial Officer stands at the intersection of market opportunity and organizational capability. Entrusted with driving commercial strategy, this leader leverages company resources to maximize market impact and revenue growth. Leadership qualities are paramount.
Advertiser: ZoomInfo
Any return to normalcy may seem far-off, but sales and marketing are on the front lines of restarting the economy. However, there’s no team better suited to lead that charge than the marketing department. Strategically aligning your systems and teams. Getting consensus on how to define “qualified leads”.
Sales Wolf Blog
JANUARY 8, 2025
Do you really know how your team is performing? Imagine walking into your office and knowing, without ambiguity, whether your team had a productive day or week. Imagine engaging each team member knowing that they know whether or not they had a productive day or week. They expect the same of their team members.
N2Growth Blog
SEPTEMBER 17, 2024
Foremost, the responsibilities of the Chief Marketing Officer have transformed significantly. Today’s CMOs aren’t just the masterminds behind ad campaigns or marketing projects—they’re key players in driving business innovation , focusing on customer needs, and harnessing technology. A CMO wears many hats in the boardroom.
Advertiser: ZoomInfo
Businesses are tasked with beating pre-pandemic numbers, making marketing more essential than ever before. In this eBook, you’ll discover what it takes to develop and drive a successful marketing-led growth strategy. In this eBook, you’ll discover what it takes to develop and drive a successful marketing-led growth strategy.
Advertiser: ZoomInfo
Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Thankfully, there’s an answer.
Advertiser: ZoomInfo
Enter conversational marketing — the new paradigm to tackling your business deals and converting prospects in minutes. Studies show the return on investment (ROI) of conversational marketing helps your marketing team drive revenue.
Advertiser: ZoomInfo
And if you’re not leveraging AI solutions in your go-to-market motions, you’re already behind. In this eBook, we’ll cover: How today’s top sales leaders are incorporating AI into their go-to-market motions. How tools like ZoomInfo Copilot can help teams sell smarter and win faster — at scale.
Advertiser: ZoomInfo
Nurturing leads through your sales funnel is a daunting task for many business development teams, especially at the scale required to achieve lofty growth goals. At ZoomInfo, we’ve found that a rock-solid go-to-market playbook is key. But personalized prospecting is possible at scale with the right resources in place.
Advertiser: ZoomInfo
The benefits of account-based marketing are clear: internal alignment, shorter sales cycles, higher conversion rates. And yet only 43% of marketers are completely satisfied with the quality of their data. But none of this is possible without the most important element of a successful ABM program: good data.
Advertiser: ZoomInfo
Multiple industry studies confirm that regardless of industry, revenue, or company size, poor data quality is an epidemic for marketing teams. Download ZoomInfo’s latest data-driven eBook aimed to help marketing leaders understand the best practices around choosing a B2B contact data provider.
Advertiser: ZoomInfo
For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. According to Forrester Research, only 8% of marketing professionals have confidence that their data is 90-100% accurate.
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