N2Growth Blog

APRIL 20, 2010

Don’t fall into the trap of resting on laurels and assuming that a great product or niche market will endure the test of time without constant attention to the shifting needs of a fluid marketplace. Even category dominant brands can fall into rapid decline as obsolescence sets in.

Brand 271

Brand Blog How To Public Relations 271

Strategy Driven

DECEMBER 24, 2019

What kind of people constitutes your niche market? With the help of market research, you can not only figure out your niche market, but you can also pin down your specific customers. Once you have mapped out the profile of niche customer, you will be able to identify the actual size of your market correctly.

Niche Marketing 13

Niche Marketing Marketing Film Products 13

CO2

JANUARY 2, 2011

Gary Cohen grew the company from two people to 2,200 employees Currently, he is Managing Partner of CO2 Partners, LCC, operating as an executive coach and consultant. Technology and its role in travel 2.0 They look at 9 Building Blocks that form the business canvas. Pulse Meme Feed What Is Your Brand Against?

Business Model 141

Business Model Executive Coaching Execution Blog 141

LDRLB

MAY 26, 2014

I think our principal observation was that what was happening was that disruptive innovations driven by largely information technology but lots of other technologies on the fringe here that are getting ready to exhibit the same kind of characteristics were entering the market in kind of this better and cheaper way.

Early Adopters 60

Early Adopters Rogers Disruptive Innovation Innovation 60

Harvard Business Review

NOVEMBER 5, 2018

In the traditional model of electricity generation, large power plants produce power at a centralized location, which operates at a considerable distance from the points of consumption. And firms operating in more competitive markets incurred approximately $600M higher cost of self-disruption than those in less competitive markets.

Company 8

Company Disruptive Innovation Decentralization Software 8

Miles Anthony Smith

NOVEMBER 7, 2019

It helps you reach a specific (even niche) market through targeted content topics centered around the challenges of your audience(s). Some companies haven’t used an agency because they believe no one knows their product and the reason for operating in their space as well as they do. Ad blindness is real.

Marketing 105

Marketing Content Audience Brand 105

Harvard Business Review

NOVEMBER 14, 2017

Now the rise of digital technologies has added a third construct: data equity. Before the rise of digital technologies, customer data was worthless to consumers. As customer-targeting technologies initially evolved through online ads and matching search algorithms, companies began to realize the full value of this information.

Content 8

Content Niche Marketing Discount Travel 8