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Brand Surgery ? excerpts from my Marketing Magazine article | In.

In the CEO Afterlife

When I was a young product manager back in the ’70s, the only people I could talk to about brands were my colleagues in the marketing department and the advertising agency. But before marketers embark on the operation, they must be sure the patient is in the hands of a capable surgeon. Search My Site. Search for: Categories.

Magazine 100
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Moving Beyond Company Organization Silos: Lessons from the Aviation Industry

Leading Blog

That’s a shame because the aviation industry as a whole still continues to be an industry model for how to operate with extremely high reliability despite having a highly fragmented set of organizational entities. The biggest challenge for companies when it comes to operational excellence is siloed behavior. Recall how the U.S.

Industry 284
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Corporate Purpose: Monumental Change Starts With Your Leadership

CO2

After all, your business’s future success depends not only on the health and longevity of the community in which you operate — but also on the health of our entire world. For this reason, margin is one of the best indicators of whether your organization operates according to its corporate purpose. greater revenue growth 34.7%

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Corporate Purpose: Monumental Change Starts With Your Leadership

CO2

After all, your business’s future success depends not only on the health and longevity of the community in which you operate — but also on the health of our entire world. For this reason, margin is one of the best indicators of whether your organization operates according to its corporate purpose. higher operating profitability.

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50 Ways to Leave your Lover: Keep Failing Til the Last Thing You Try Is Successful

Mills Scofield

In meat plants, tens of thousands of operators are “whizzing” meat products everyday in over sixty countries around the world. So into the “Scoping” stage we go and the learning begins. The Change: Was It Innovation, Serendipity or Providence?

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The Secrets Of Great Scaling

Strategy Driven

You should be placing a strong emphasis on customer satisfaction no matter what stage your business is in, but it’s especially important to make sure you’re not getting distracted by scalability. Bill Gates had Buffet , and Mark Zuckerberg had Steve Jobs. Set yourself some medium-term goals, and stick to them!

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The Kinds of Data Scientist

Harvard Business Review

One type of data scientist creates output for humans to consume, in the form of product and strategy recommendations. Data science for humans: the consumers of the output are decision makers like executives, product managers, designers, or clinicians. They are decision scientists. They are modeling scientists. What are some examples?