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Daniel Kahneman and Amos Tversky provide perhaps the best theoretical framework in which to understand the phenomenon. Indeed, it is probably the most discussed empirical regularity in sports gambling markets, and the literature documenting it now runs to well over a hundred scientific papers.
This idea of prospect theory, developed by Tversky and Kahneman and reported in a classic 1979 article (for which the Nobel prize was awarded) demonstrated that individuals do not make decisions rationally by selecting options with the highest expected value, because they are risk-averse and 'losses loom larger than gains.'.
People are generally not all that happy about risk. Amos Tversky and I] concluded from many such observations that ''losses loom larger than gains'' and that people are loss averse.". Economy Managing uncertainty Riskmanagement'
As a fund manager, I was very aware that the pain of losing money was markedly worse than the satisfaction of gaining an equal amount. I didn’t realize that noted academics Amos Tversky and Daniel Kahneman were studying this exact phenomenon, which they officially named “ loss aversion.”.
This popular triumph of the “ heuristics and biases ” literature pioneered by psychologists Daniel Kahneman and Amos Tversky has made us aware of flaws that economics long glossed over, and led to interesting innovations in retirement planning and government policy. What’s the problem with the way that turkey approached riskmanagement?
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