article thumbnail

The USPS Lesson

Women on Business

The post office is nearly bankrupt, the cost cutting is not working. We are in danger of losing a service that is vital to many small businesses. So while other business blogs are looking at this situation and wondering what went wrong, I’m asking “what can we learn?”

USP 160
article thumbnail

You Unique Selling Proposition, An Essential Ingredient To Success

Women on Business

Knowing your USP enables your clients to know exactly what they are getting and what you are selling. Your USP is the benefits and positioning that has you stand out from the crowd. It will also show you how they sell from their USP. Here are some key points to be aware of: * understand your market.

USP 179
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What a Leader Can Learn From 20 Cents Postage Due

Kevin Eikenberry

Tagged as: postage due , procedure , process , process improvement , USPS { 7 comments… read them below or add one } Sandra Connor December 3, 2010 at 5:45 pm Wow, USPS shows us how “not to&# once again! I do think the message, while usefl to the USPS applies to all of us. If so sorry about that.

USP 185
article thumbnail

A Guide to Marketing Your Business: 2020 Edition

Strategy Driven

Decide on a USP. You have to provide potential customers with a reason to check out the business, and a USP helps to stand out from the crowd. As for what the USP can be, this could be an affordable service or product with exceptional quality. When marketing a business, you have to decide on what to promote.

USP 132
article thumbnail

Why I Love Starbucks.

Rich Gee Group

At the same time such shops have to understand they might have the best brew on planet, but it is not the USP for them. I believe as long as such place exists we will always breed progressive thoughts and ideas. Leave a Comment Previous post: Do You Deliver Good Or Bad Customer Service? Next post: There’s No Such Thing As A Free Lunch.

USP 296
article thumbnail

Loyalty vs. Tenure | N2Growth Blog

N2Growth Blog

The Costco experience isn’t what it used to be, US auto manufacturers continue to struggle, the banking industry has been crippled, and government agencies (pick one…USPS, IRS, DMV, etc.) often evoke feelings of hatred at the mere mention of their name.

Loyalty 419
article thumbnail

4 Ways To Connect With Other Leaders

Joseph Lalonde

And send her into the loving hands of the USPS. Take the initiative and write a letter or note to a leader you enjoy hearing from. Slap that baby in a real envelope. Stick a stamp on her. While leaders are receiving hundreds of emails a day, they’re receiving only a handful of physical letters.

Letter 232